Jelka Villa – the first private guest house of the closed type in Montenegrin developed through the work of one family in 1993. From then until today it has steadily priogresed from a private guest house through the Villa Jelka and Jelka Tours Tourist Agency to a company with a wide range of activities – Vila »Jelka« d.o.o.
What was at the beginning an ordinary private guest house with home cooking and a family atmosphere over time grew into a company which has achieved success in all areas of the Montenegrin tourist industry and is introducing new trends in mountain tourism, activity tourism, and adrenalin and eco-tourism. This has made it a significant player and a key element in the strategic plans for the future development of Montenegrin tourism.
It is quoted as an example of a highly sucessful combination of the production of healthy food and mountain toursim in the courses taught at the tourism faculties, thereby aiding the education of young people and also becoming a signpost for the development of the North of Montenegro.
The quality of our facilities is evidenced by the large number of foreign tourists who have had the opportunity to be part of the large number of holiday packages organised by our hotel and about which they talk unselfishly all over the world.